Creamline, the Trafford based dairy and ‘Best of Local’ home delivery service, has joined forces with the Mayor of Greater Manchester, Andy Burnham, as part of its ongoing mission to reduce plastic pollution within Greater Manchester.
Encouraging the people of Manchester to convert from single use plastic to traditional glass milk bottles, the launch of Creamline’s ‘Glass is Greener’ environmental campaign has already seen over 10 million glass bottles delivered to homes and businesses across Greater Manchester in 2018 alone – saving a staggering 183 tonnes of plastic from local landfill.
Campaigning for people to make a small change that can bring about a big difference – Creamline is calling on customers to switch from plastic to environmentally conscious glass bottles, predominantly delivered by the business’ fleet of electric vehicles.
With backing from Mayor Andy Burnham, the leading dairy has set its sights on the next generation, calling on schools across Greater Manchester and Cheshire to make the switch. Every week of the school year approximately 500,000 third pints of milk are consumed by school children, served in plastic bottles. By switching to glass milk bottles and re-useable cups, millions of single-use containers could be avoided from heading to landfill or recycling.
Commenting on the company’s environmental plans, Chris Swallow, joint managing director at Creamline, said that he - along with the rest of the British public - had been shocked by the devasting effect plastic had on the world’s oceans and was inspired to take action. He commented:
‘We knew as a company we wanted to help make a difference and luckily our customers are just as committed as we are. We’ve been proudly delivering glass milk bottles for over 70 years. It’s something we’ve always been passionate about and with millions of tonnes of plastic entering our oceans and rivers each and every year, it’s great to have both the Mayor and the people of Manchester support this campaign so strongly.
‘By switching to glass, you can help wave goodbye to single use plastics – heading back to traditional glass bottles, which are returnable and reusable for years to come. With schools across the region backing this campaign too, we can make a significant impact to help protect the environment for the next generation.’
Mayor of Greater Manchester, Andy Burnham, said: “We want to make Greater Manchester one of the greenest city regions in Europe. But we’ll only achieve that if we work together and start to make some serious changes to the way we live our lives and do business together.
“As public tolerance of plastics falls, people are looking for alternatives, which is good news for businesses like Creamline that are already making big adjustments to help deliver a cleaner, greener Greater Manchester.
“In March 2019, we’ll be holding the follow-up event to our Green Summit where we’ll be inviting businesses from across Greater Manchester to share their achievements so far, and looking at the progress we’re making towards eradicating single-use plastics and becoming carbon-neutral by 2038 – a full decade earlier than first planned.”
Creamline’s ongoing environmental plan includes the recent launch of their online plastic-free ‘aisle’, providing a quick and easy way for customers shopping with www.creamline.co.uk to choose items that don’t contain any plastic packaging.
As well as providing milk and other daily essentials, Creamline’s offering includes a Best of Local range, with the company teaming up with food producers across the North West, including a local butcher, baker, cheese specialist, fishmonger and greengrocer – helping customers reduce food miles, with free next day delivery to the door.
In an effort to make the range as environmentally friendly as possible Creamline’s also launched its new box recycling scheme, with the company encouraging customers to leave their Best of Local packaging out, ready for collection on the next delivery day. Each Best of Local box is then recycled.
"As public tolerance of plastics falls, people are looking for alternatives, which is good news for businesses like Creamline that are already making big adjustments "
Mayor of Greater Manchester, Andy Burnham
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